Partner program for powersports dealers
An insurance partner for powersports dealers: motorcycles, ATVs, UTVs, and golf carts
When a rider is ready to buy, you do not want the deal on hold while they figure out insurance. Kaufman Insurance Group gives your buyers a licensed agent who compares coverage from multiple companies for motorcycles, ATVs, UTVs, dirt bikes, and golf carts, and sends proof of coverage once they buy a policy.
- Street bikes, cruisers, touring bikes, and scooters
- ATVs, UTVs, side-by-sides, and dirt bikes
- Golf carts and street-legal low-speed vehicles
Personal & Commercial · Quick Quotes – Good Rates · Great Companies
As an independent agency, we compare motorcycle, ATV, UTV, and golf cart insurance from the companies we work with, so your customers are not limited to one company’s price or rules. Which companies can quote a customer depends on what they want to insure, where they live, and each company’s own rules.
These logos show some of the insurance companies Kaufman Insurance Group may be able to quote as an independent agency. Showing a logo does not mean the company endorses us. Which companies can offer you coverage depends on the type of insurance, where you live, and each company’s own rules.
What your customers need
What powersports buyers need insured
Street motorcycles need liability coverage to be ridden legally on public roads in Ohio and most other states. Off-road machines such as ATVs, UTVs, and dirt bikes may not require insurance by law, but a lender will almost always require physical damage coverage on a financed unit, and the owner can still be held responsible if someone is hurt.
Golf carts are a good example of a vehicle that falls through the cracks. Many owners assume their homeowners policy covers the cart. It may cover a cart used only on their own property, but it often does not cover the cart on community streets, at a campground, or on a golf course. A golf cart that has been made street legal, often called a low-speed vehicle, is usually treated more like a car and needs its own policy.
Riders also ask about custom parts and accessories, such as exhaust, seats, lights, and winches, and about riding gear like helmets and jackets. Many policies offer coverage for these extras, but the amounts vary by company. Riders who carry a passenger, trailer their machine, or ride in other states have questions too.
First-time riders
New riders need liability, collision, and comprehensive explained, and may not know how their license and experience affect price.
Financed units
The lender will require physical damage coverage with the lender listed as lienholder before the file is complete.
Golf cart and low-speed vehicle buyers
Coverage depends on where the cart is driven and whether it is registered for the road.
Riders adding accessories
Custom parts and riding gear may need coverage beyond the base policy.
How we help your customers
How Kaufman helps your riders
Your buyers get a licensed agent who knows the difference between a touring bike, a side-by-side, and a street-legal golf cart.
Quick quotes
We work to get your buyer a quote quickly so the sale stays on track. Timing depends on the rider, the machine, and each company’s process.
Multiple companies compared
We compare coverage from the companies we work with, so riders are not limited to a single company’s price or rules.
Proof of insurance handled
After the rider buys a policy, we send proof of coverage to your finance office with the lienholder listed.
Coverage that fits the machine
Street or trail, seasonal or year round, stock or customized. We match the policy to the way the rider actually uses the machine.
What you get as a partner
What your dealership gets
Your sales team stays on the floor. We take the insurance questions.
A reliable agency to send riders to
One number or link your team can give every buyer who needs coverage, backed by licensed agents.
Fewer deals stalled on insurance
When buyers know where to get covered, fewer deals wait on a missing insurance card at delivery.
A direct contact
Your finance and delivery staff get a direct way to reach our team about a specific buyer.
Co-branded materials and a personal referral page
Kaufman provides co-branded materials to partners. We can also create a personal referral page through ReferralCarrot with your business name, address, and a short message for your customers. The page has a custom link you can share on your website, in emails, or in printed materials.
Want a simple insurance handoff for your powersports buyers? Book a 15-minute call.
How referrals work
How it works for your dealership
Three simple steps, and no insurance talk required from your staff.
Fill out the referral form
Fill out our referral form for your buyer, or send them to your personal referral page to fill it out. Either way, the referral is tracked back to you.
We get your buyer quoted
Once the form is in, we contact your buyer and compare options. You or your buyer can also call or text us anytime at (330) 486-8404.
We send proof of insurance
Once your buyer chooses a policy, we send proof of insurance as quickly as we can.
Please share a customer’s name and contact details only after they agree to hear from us. Unless you hold an insurance license, leave questions about coverage, limits, and price to our licensed agents.
We follow state and federal rules on insurance referrals. You can read more on our partner program page.
Common questions
Questions from powersports dealers
Does homeowners insurance cover a golf cart or ATV?
Sometimes, but usually only on the owner’s property and with limited liability. Once the machine is used on trails, community streets, or someone else’s land, a separate policy is often needed.
Is a street-legal golf cart insured like a car?
Usually. A low-speed vehicle that is registered and plated for the road generally needs liability coverage, much like a car. The exact rules depend on the state.
Can a rider insure custom parts and accessories?
Many companies offer coverage for custom parts and equipment, and some offer more for heavily customized machines. We explain what each company offers.
Should a motorcycle be insured all year?
Many owners keep coverage in place all year because theft, fire, and storm damage can happen in storage. Some companies price motorcycle coverage to reflect a seasonal riding pattern.
Will my staff need to explain insurance to customers?
No. Your team only needs to fill out the referral form or point the customer to your personal referral page. Unless someone on your staff holds an insurance license, questions about coverage, limits, and price should come to our licensed agents.
Is the partner program open outside Ohio?
Our partner program is open to businesses in Ohio now, with North Carolina coming soon and more states on the way. Options depend on the machine, where it is kept, and each company’s rules.
Coverage your customers can ask about
Coverage your riders can ask us about
Motorcycle, ATV, and golf cart insurance
Coverage for street bikes, off-road machines, and golf carts.
Explore motorcycle and ATV insuranceAuto insurance
Riders can often review their car insurance at the same time.
Explore auto insuranceRV insurance
For toy hauler owners who bring their machines camping.
Explore RV insuranceBoat dealer partners
For dealers who also sell boats and personal watercraft.
See the boat dealer partner pageRV dealer partners
For dealers who also sell campers and toy haulers.
See the RV partner pageAll partner programs
See every type of business we work with, how referrals work, and how we follow the rules on referrals.
Back to the partner programGet your riders covered and on their way
Book a 15-minute call to set up a referral process for your dealership, or call the office when a buyer needs a quote.
Prefer to talk? Call (330) 486-8404 or send us a message.